Want to create an interactive transcript for this episode?
Podcast: The Brand Marketing Show
Episode: Simple Website Navigation Fixes That Boost Your Conversion Rate
Description: One of the most critical elements of a high converting eCommerce website is the navigation. We know, statistically, that providing customers with a great website user experience is hugely impactful on conversions. With an intuitive navigation, your customers can quickly find what they're looking for. Additionally, with more than 70% of website visitors now on mobile devices, the navigation becomes even more critical. We have such a small amount of real estate on a mobile device screen, so the way we design our navigation plays an even bigger role. Plus, if you...