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Podcast: Grassroots Marketing
Episode: Advertising and Cannabis with Greg James and Jacob Silverstein
Description: Today on Grassroots Marketing Karen Canton is joined by Greg James, President and Founder of Marijuana Venture Magazine and Jacob Silverstein, Marketing Manager for Las Vegas ReLeaf. Marijuana Venture is the only monthly B2B trade publication dedicated to the legal marijuana industry. In March 2014, the debut newsletter was shipped to more than 4,000 people who had applied for marijuana-related business licenses in Washington. In a span of one year, the publication went from eight pages to 148 and continues to improve with each issue. Marijuana Venture now has about 12,000 subscribers to the print edition and is available in every major bookstore...