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Podcast: Wantrepreneur to Entrepreneur | Start and Grow Your Own Business
Episode: 791: The art and science of market research (and getting feedback that MATTERS) w/ Robin Boyar
Description: In this episode, our host Brian Lofrumento dives into a captivating conversation with Robin Boyar, founder of thinktank research & strategy. As a seasoned market research expert with over 25 years of experience, Robin shares insightful perspectives on the crucial role of market research for entrepreneurs. They discuss the importance of understanding customer needs, navigating the competitive landscape, and delivering on promises. Throughout their engaging dialogue, they explore topics ranging from the heyday of retail video game models to the impact of online platforms on consumer research. Join us as we unravel the intricate world of market research and discover the...