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Podcast: RealTrending
Episode: One broker’s journey transitioning from a traditional to a transaction fee model
Description: On today’s episode of RealTrending, Jerry Holden, founder of THA Brands, shares his journey of transitioning from a traditional brokerage model to a 100% commission transaction fee-based model. He discusses the challenges he faced in gaining recognition and credibility in the industry and how he overcame them. Jerry also highlights the importance of coaching and training in boosting agent productivity and shares his unique approach of paying agents to train. Jerry emphasizes the significance of continuous improvement and customer satisfaction in driving growth.Here’s a glimpse of what you’ll learn:
Transitioning to a new busine...