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Podcast: The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Episode: Building and maintaining a culture of customer centricity with Abhii Parakh, Head of Customer Experience at Prudential
Description: We are here at Medallia Experience 2024 at the Wynn in Las Vegas and there’s a lot of exciting announcements we’ve been seeing, plus a chance to hear from leaders at Medallia as well as their customers about where the world of customer experience is heading.Today we’re going to talk about the culture, technology, and priorities the enterprise needs to deliver great customer experience, and continuously improve it over time. To help me discuss this topic, I’d like to welcome Abhii Parakh, Head of Customer Experience at Prudential.ResourcesSign...