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Podcast: Clickstarter: Australian Digital Marketing Podcast
Episode: 124: Using LinkedIn to generate new business
Description: Take your time? Or get on the spam wagon? There seem to be two very different ways to marketing yourself on LinkedIn. How do you do it? How can stand out? And how do you avoid being “that guy.”
This is Clickstarter, the Australian digital marketing podcast, I’m Dante St James.
You can generate leads for your business on LinkedIn quite easily, particularly if you're working in a service-based industry or are offering your expertise as a consultant. You may be concerned that approaching LinkedIn with a lead-generation mindset will turn you into one of those...