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Podcast: PR 360
Episode: Nurturing Brands and Going Viral with Paul Cohen of Milk and Honey
Description: Paul Cohen runs Milk & Honey PR’s North American business and brings three decades of experience shaping vital conversations in ways that matter. A trusted communications advisor to executives and teams across three continents, Paul has represented multinational corporations, start-ups, industry associations, sovereign governments, and non-profit organizations. Here, he talks about Milk and Honey’s viral vase story, working in important halls of government, and the importance of “nurturing” brands. Key Takeaways:· How to influence altruism· The PR behind a viral vase story· How to nurture a brand Episode Timeline:<...