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Podcast: Alan Weiss's The Uncomfortable Truth®
Episode: Quantity Over Quality
Description: I send out
• Daily video
• Monthly video
• Weekly podcast
• Monthly newsletter
• Weekly newsletter
• Blog 7 days publicly
• Blog 7 days to community
• Post on X 7 times per week
• Post on LinkiedIn 3 times per week
• Send out monthly promo piece
That’s 1,651 potential contact points with clients and prospects annually
That’s why I receive unsolicited referrals and purchases
People can always unsubscribe, I’m never offended
How long does this take me: Total is three hours a week or half a day.
I don’t self-edit or cover up mistakes
I use self-effacing humor
I tackle some tough issues
I have a huge net, so I only pull out...