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Podcast: Africa Business of Sport Podcast
Episode: E117: #AfricaScores – NBA Africa, BAL & Tip Off in Pretoria
Description: In this episode, Edem, Jabu and Ndeye explore the business of basketball in Africa by examining NBA Africa, Basketball Africa League (BAL) and the highly anticipated BAL Kalahari Conference playoffs in Pretoria.
The trio discuss why the NBA launched an African division, the strategic significance of the recent opening of a NBA Africa office in Kenya, and the commercial portfolio and ownership structures of the BAL and participating teams.
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🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast.