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Podcast: It Depends
Episode: 58. Lay off the buterfly and don't let the brand languish. Lessons from Lifetime Fitness, Bowflex, and Jazzersize.
Description: Katie and Jordan go ham on butterfly pull ups and catch up on a lot of CrossFit news. The Open is in full swing and Katie was basically the most important and beautiful person at the live announcement. The duo draws lessons from Lifetime's stellar performance and they dig into the risk of the CrossFit brand languishing if the players in this community don't all row in the same direction.Â