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Podcast: Remarkable Retail Podcast
Episode: Instacart and the Last Mile Delivery Journey with Special Guest Kiri Masters.
Description: This week we talk about the broader eco-system of last mile delivery and the role of 3 rd party services. Specifically, we go deep on Instacart, with our special guest Kiri Masters, founder & CEO of Bobsled Marketing and co-author of Instacart for CMOs (a follow-up to her 2019 book Amazon for CMOs). We unpack the key elements of Instacart's business model, what's driving growth, the challenges that lay ahead and where they are likely headed. Then we move on to our fast-paced weekly segment “Remarkable or Forgettable?” where we give our hot takes on retail headlines, and deem them wow-w...