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Podcast: The Real Estate Espresso Podcast
Episode: Why Storage Is So Sticky
Description: On today’s show we are taking a look at pricing practices in the storage industry. Storage is a product that is fairly sticky.
That is to say, moving a lot of personal belongings into a storage locker is time intensive. It often involves renting a truck and taking a Saturday afternoon to make a few trips. The decision to rent a storage unit is often event driven. The storage company might even have a truck that they will rent you for “Free” to move your belongings on the way in.
But renting a truck is a has...