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Podcast: The Thriving Farmer Podcast
Episode: 274. Cole Mazariegos-Anastassiou on Navigating the Wholesale Market
Description: How can small farms compete in a wholesale market dominated by large agricultural businesses? On this episode, Michael is joined by Cole Mazariegos-Anastassiou who co-runs Brisa Ranch in California's Pescadero area. Together with his farm partners, their farm offers a variety of crops grown regeneratively on ecologically rich farmland for mainly local wholesale distribution. Tune in to hear how Cole's farm is successfully geared to wholesalers than direct to consumer. You'll hear: About where Brisa Ranch is located 0:56 More about how they make their deliveries 3:16 What a typical week on the f...