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Podcast: The Shades of Entrepreneurshipâ„¢
Episode: The Shades of Entrepreneurship™ — Barbara Wardell & Ernesto Cullari: Geofencing and Innovative Marketing
Description: How can geofencing and technology drive business growth? On this episode of The Shades of Entrepreneurship™, host Gabriel Flores welcomes Barbara Wardell and Ernesto Cullari, Co-Founders of Cullari & Wardell.Barbara and Ernesto share how they launched their business to help a laundromat owner drive traffic during COVID. Over the past year, they’ve mastered the technologies and strategies needed to access location data via satellites and implement geofencing ads, helping businesses target customers more effectively.In this episode, you’ll learn:How to ide...