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Podcast: Let's Talk Loyalty
Episode: #94: Global Coalition Loyalty Insights with Payback's CEO Bernhard Brugger
Description: This episode is sponsored by Points, a Plusgrade company. Read more about their Exchange solution as a growth channel for loyalty programs here. Recently voted one of the most innovative companies in Germany, Payback is a world-famous coalition loyalty programme, headquartered in Germany, that boasts over 80 million members.The company actually operates coalition programmes in six international markets, and enjoys extraordinary levels of engagement, with an extraordinary performance and over 95% of Payback Points redeemed by members!Berni Brugger is the CEO who has led the company for over twenty years from...