Want to create an interactive transcript for this episode?
Podcast: The UnNoticed Entrepreneur
Episode: How a $1M Beard Shaving Stunt Put His Razors on the Map
Description: Get Noticed! Send a text.Frustrated trying to stand out from competitors with traditional marketing? Serial entrepreneur Phil Masiello, founder of Crunch Growth, woke up one day with an epiphany. He offered $1 million to shave a famous baseball player’s iconic beard using his struggling razor company’s blades.The outlandish PR move sparked outraged social media debates, global press coverage, and most importantly — sales. Hear how this stunt thrust Phil into the spotlight and laid the brand’s foundations when conventional tactics failed.Learn his systematic approach to truly understanding your target customer...