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Podcast: Marketing Expedition Podcast with Rhea Allen, Peppershock Media
Episode: How to Ensure Your Brand's Longevity with Carolyn Walker | Marketing Expedition Podcast
Description: Carolyn Walker is known for her passion, prowess, and creative solutions. As CEO/Managing Partner of Response, she led the team to win over 100 awards for marketing excellence, including Silver at Ad Ageβs 2018 Small Agency Awards for Digital Campaign of the Year. With over two decades of experience in senior management, Carolyn has helped diverse brands increase revenue and enhance market competitiveness.00:00 - 00:11 βBrand isn't about what I say it is. Brand is about what our customers think and say it is. And what they think and say it is, is based on their experiences with the...