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Podcast: Public Relations Review Podcast
Episode: On-line Reviews: Earning good reviews; salvaging bad reviews
Description: On-line reviews.  Most of us read them.  Some even write a few.  How can a PR firm  or any organization earn great reviews. Also important, how can  organizations go about correcting a negative review.  Even those that are particularly bad.  Erik Bernstein, president of the renown Bernstein Crisis Management firm offers proven guidance and information on how to successfully manage both scenarios.  Benefit from the wisdom of experienced professionals when it comes to managing on-line reviews.  The good, the bad and the awful.
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