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Podcast: Public Relations Review Podcast
Episode: Successfully Marketing to the Hispanic population
Description: Host Peter Woolfolk's guest Arminda Figueroa, Latin2Latin Marketing in Fort Lauderdale, FL, Â provide experienced guidance to effectively develop and produce projects that can be successful in the Hispanic marketplace. Â She outlines all the factors to be considered if a project/product aimed at Hispanics is to be successful.
Podcast video: Â https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s
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