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Podcast: Dark Mode with John Coyle
Episode: What Nobody Tells You About Building a Personal Brand w/Cardinal Mason
Description: Cardinal Mason is back and we're doing a problem solver episode. Today we're digging into my personal brand. We're talking about building a business around a personal brand. Building the right audience. And some of the lesser-known tactics like buying engagement to increase your reach on social media.Chapters00:00 "I Buy Shoutouts" 00:20 The Problem Solver Format01:15 Our Problems15:44 How Can I Create a Business With My Content30:00 Buying Engagement32:24 The Offer46:20 Mason Builds My Business Fo...