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Podcast: Sports Business Radio Podcast
Episode: The Business of Caitlin Clark
Description: PODCAST: We take you inside of “The Business of Caitlin Clark” on this week’s edition of Sports Business Radio. The record-setting University of Iowa women’s basketball superstar has changed the way we look at women’s sports - on and off of the basketball court. On this episode, we discuss Caitlin’s growing portfolio of sponsors, how much she will likely earn as the #1 pick in the upcoming WNBA draft, her impact on TV ratings and ticket sales and how she has brought a new audience to women’s basketball. We also speak with Minji Ro, Chief Strategy Offic...