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Podcast: New Books in Business, Management, and Marketing
Episode: Naomi Oreskes and Erik M. Conway, "The Big Myth: How American Business Taught Us to Loathe Government and Love the Free Market" (Bloomsbury. 2023)
Description: In their bestselling book Merchants of Doubt, Naomi Oreskes and Erik M. Conway revealed the origins of climate change denial. Now, in The Big Myth: How American Business Taught Us to Loathe Government and Love the Free Market (Bloomsbury. 2023), they unfold the truth about another disastrous dogma: the “magic of the marketplace.”In the early 20th century, business elites, trade associations, wealthy powerbrokers, and media allies set out to build a new American orthodoxy: down with “big government” and up with unfettered markets. With startling archival evidence, Oreskes and Conway document campaigns to rewrite textbooks, combat unions, and defend c...