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Podcast: Making Markets
Episode: Car Dealership Guy: From Car Dealer to Media Company - [Making Markets, EP.24]
Description: My guest today is Yossi Levi, better known as Car Dealership Guy, who has quickly become one of the most popular voices in the auto industry. Last year, I spoke to CDG about the US Car Market and the business model of car dealerships. Today's conversation covers Yossi's personal story and media business. We start with a quick overview of his fascinating backstory, from a used car dealer to tech entrepreneur to now a media founder. We then dig into his media business, talking about the business model, target audience, and the content treadmill. We end the conversation with...