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Podcast: New Books in Sociology
Episode: Tina Sikka, "Health Apps, Genetic Diets and Superfoods: When Biopolitics Meets Neoliberalism" (Bloomsbury, 2023)
Description: Health Apps, Genetic Diets and Superfoods: When Biopolitics Meets Neoliberalism (Bloomsbury, 2023) critically examines contemporary health and wellness culture through the lens of personalization, genetification and functional foods. These developments have had a significant impact on the intersecting categories of gender, race, and class in light of the increasing adoption of digital health and surveillance technologies like MyFitnessPal, Lifesum, HealthyifyMe, and Fooducate. These three vectors of identity, when analysed in relation to food, diet, health, and technology, reveal significant new ways in which inequality, hierarchy, and injustice become manifest.In the book, Tina Sikka argues that the corporate-led t...