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Podcast: Strategic Consulting Experts
Episode: Caller Prep Board Show on BlogTalkRadio.com: Prospecting is the Second, Front-End Sales Activity
Description: The prospecting phase follows the contacting phase. The prospecting phase identifies who may want your product or service and who can afford your product or service. Most people believe prospecting is a mechanical activity.
However, prospecting over the phone or in person is a psychological activity. The reason the majority of small business owners do not want to prospect is because their brains refuse to allow prospect to take place.
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