Want to create an interactive transcript for this episode?
Podcast: Marketing Expedition Podcast with Rhea Allen, Peppershock Media
Episode: Breaking Down OTT Advertising with Matt Wilson | Marketing Expedition Podcast
Description: Matt Wilson has spent 15-years in the radio industry, working in the promotions & marketing, programming, and on-air side of the business. He’s worked 7 years as marketing director for a group of 9 Nissan stores and is currently the account director at SilverBack Advertising. Matt also is the host of the Mostly Automotive Marketing Podcast, a bi-weekly-ish podcast all about Automotive Marketing. Mostly. http://www.silverbackadvertising.com00:00 - 01:06 Overview of Matt Wilson, Over-the-top and Silverback Advertising01:06 - 01:23 Welcome to the Marketing Expedition Podcast01:23 - 04:21 All about Matt04:21 - 13:43 Matt explains what OTT is a...