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Podcast: SOS Small Business Success for Salons & Spas Owners
Episode: SOS Salon Coaching- Brand Strategy to Avoid the Sea of Sameness
Description: For the last 5 years, I have been preaching you need a brand Identity, you must start the duality of being an "In Real Life" (IRL) business and a Digital  (URL) Business, and now more than ever you must head my warning.  Otherwise rough seas ahead. Â
Think of yourself as a consumer what is the first thing you do to find something you are looking for or information you need to solve a problem or make a  decision. Yes, you turn to the world wide web.  So do your clients, what digital Identity do you have for them to fi...