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Podcast: Driven by Data: The Podcast
Episode: S4 | Ep 25 | Creating a Platform to Ensure Your Team is Visible with Irina Mihai, Director of Data, Marketing Analytics & Decision Science at Adidas
Description: In Episode 25, of Season 4, of Driven by Data: The Podcast, Kyle Winterbottom is joined by Irina Mihai, Director of Data, Marketing Analytics & Decision Science at Adidias, where they discuss how to create an environment to ensure that the work of a D&A team is constantly visible, which includes;Coming from a non-STEM background and dealing with imposter syndromeThe importance of branding the Data & Analytics team both internally and externally Having an internal decision-support culture The benefits of authentic leadership The importance of how to decide on which problems to work onIntentionally building a team to cater for...