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Podcast: Ag Emerge Podcast
Episode: AgEmerge Podcast 134 with Jeanne Carver of Shaniko Wool Co
Description: Jeanne Carver is the Founder and President of Shaniko Wool. Her story is one of successful adaptation to changing market needs. Jeanne and her late husband Dan have been using sustainable and regenerative practices for decades. Jeanne said Dan was an engineer and a systems thinker which is key to how they understood the land, soil and their operation.
From her family’s Imperial Stock Ranch, she and Dan transitioned from selling commodity lamb and wool to selling retail products that are ecologically sensitive. With the founding of Shaniko Wool Company, she has overseen the expansion of the Responsible Wool St...