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Podcast: Marketing Expedition Podcast with Rhea Allen, Peppershock Media
Episode: How to Use A.I. Marketing Tools to Generate On-Brand Content with Ernie Harker | Marketing Expedition Podcast
Description: Ernie Harker is a creative fireball of branding expertise who has been igniting businesses and convenience stores for nearly 30 years. Ernie founded EarnBurn, a production studio in 1995 that quickly earned a reputation for sparking exciting brand development.00:00 - 00:23 "If you're not a good writer, ChatGPT can do a much better job at writing than you can, especially much faster. So, what I'm trying to do is encourage people to define their brand and then use that definition to coach generative AI tools so that when generative AI tools go to work for them, they're actually getting unique...