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Podcast: The Revenue-Driven CMO
Episode: Using Calculated Creativity to Drive Growth with Ryan Kam, CMO of Egnyte
Description: Today’s guest is a dynamic, data-driven, and award-winning marketing exec with both public and pre-IPO experience in the B2B hyper-growth space. For more than 20 years, he's developed brands, integrated marketing programs, and positioning to really drive business outcomes at companies like Salesforce, AppDynamics, Five9, and Logic Monitor. Ryan Kam is the new CMO of Egnyte, a cloud content security and governance platform that is trusted by 16,000+ businesses worldwide. Ryan joins Host Chris Mechanic for an in-depth discussion of his “Calculated Creativity” philosophy, how marketing leaders should allot their budgets to include innovation, and why auth...