Podcast: Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.
Episode: 56: Ellie Mirman / From HubSpot to Toast to Crayon: The Evolution of the Inbound Marketing Playbook
Description: Ellie Mirman, CMO at Crayon, shares details on the early days of building the inbound marketing playbook at HubSpot, how the channels and mediums have changed, and how she’s successfully employed that inbound playbook at 2 other early-stage SaaS companies.
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