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Podcast: Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.
Episode: 54: Joe Martin / How CloudApp Grew to 3 Million Users Without a Marketer on Staff
Description: On this episode of Ground Up, Joe Martin shares:
- CloudApp's journey to becoming a thought leader in customer experience, productivity, and collaboration.
- How to get the marketing right for your freemium product (leveraging organic growth and referrals)
- The role of historical data in building your marketing engine from scratch
- And more!