Want to create an interactive transcript for this episode?
Podcast: The SiteVisit
Episode: VRCA CLF 2024 | Pre-event Interview Series | Unlocking the Potential of Shared Human Values in the Construction Industry with David Allison
Description: Send us Fan MailUnlock the secrets to shaping behavior and decision-making as we sit down with David Allison, who introduces us to the groundbreaking concept of value graphics. Departing from the outdated methods of demographics and psychographics, we delve into how understanding core values can revolutionize our approach to marketing, workplace engagement, and societal issues. David offers a unique perspective on why values are the fundamental drivers that can predict and influence future behavior.Our thought-provoking conversation with David traverses the landscape of human values as the bedrock of our choices, addressing how these...