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Podcast: Strategic Counsel by ForthRight Business
Episode: 4 Ways to Generate Word-Of-Mouth (WOM) Marketing
Description: Word-of-mouth (WOM) is the most coveted yet elusive channels of marketing for many. It is generated by a consumer who loves your brand so much they openly and frequently recommend you and talk about you to others. You can’t buy your way into these authentic testimonials. You must earn them. For this episode, we invited Sue Frech, co-founder and CEO of Vesta , a digital community platform company, to discuss ways to generate WOM marketing.And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: Forthright-People.com.<...