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Podcast: EVENTive Entrepreneurs - Events and Sponsorship Podcast
Episode: 26. Create an event for your product launch
Description: Do you have a product or service launching? Host an event to support your launch.
1. Consider the goal of the event
2. Define your audience
3. What activities will you include
4. Create a theme to inspire
5. Build hype around the event and build anticipation
6. Host the event at a fun and unique venue. Think about your brand personality and what would be a good fit.
7. Personalize the event experience
8. Add in some networking opportunities so the guests can get additional value from the launch event