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Podcast: The Insatiable Appetite
Episodio: Navigating conflict and consumer trust in the organic marketplace
Descripción: You may have seen the controversy around Alexandre Family Farms regarding allegations of mistreatment of cows and subsequent details regarding the validity of the claims and underlying motivations of those involved in the reporting. This got us thinking about a larger question: what are the lasting impacts of conflicting media information on consumer trust, and how can discerning organizations combat them? Listen to this week’s podcast for a fascinating discussion about how media, brands, and consumers influence public perceptions. We touch on important issues like: The evolution of consumers’ understanding of food production and farm operati...