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Episode: IAM2098 - Brand Messaging Strategist Helps Businesses and Brands Distill Their Complex Work Into Stories
Description: In this episode, we Ryan Holck, a speaker, author, marketer, and brand messaging strategist. Ryan is the creator of the Distill Your Story framework that guides brands to tell their story clearly so that they are memorable and referable.
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He mentions the tension in nonprofits between having many stories to tell but not always focusing attention well.
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The conversation highlights the importance of focusing on the outcomes provided by a business rather than just the tasks performed.
Website:Â Distill Your Story
Facebook:Â Ryan Holck
LinkedIn: Ryan Holck
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