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Podcast: Future Commerce
Episode: The Future of eCommerce Agencies is Discourse- Our past informs our future decisions.
Description: The agency world doesnβt get enough respectAgencies are a necessary part of fractionalizing expertise. Legal and accounting are good examples of fractionalized professional services.The more mature you are as a business, the more it becomes imperative to bring those capabilities in house.Proof points of DTC brands who acquired professional services: Ro and GlossierAgencies are concentrators of expertise. Commerce platforms, like Magento, require domain expertise and platform specialization to implement β and many brands lack the ability to run this kind of operation in-house.βI don't think the agency world gets enough respect and agencies are concen...