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Podcast: TheInquisitor Podcast with Marcus Cauchi
Episode: Sales: A Force For Good (Launch Event, Americas)
Description: We are #ProCustomer. Sales: A Force For Good is a global community committed to raising the bar in sales. We believe every customer deserves to feel safe whenever and however they engage with salespeople. #BuyerSafety is every salesperson's responsibility.
We believe that sales has taken a very wrong turn. Buyers have been educated to distrust salespeople. Selfish selling driven by selfish management, selfish leadership and selfish investors have forgotten that we exist because of the customer, not in spite of the customer. Our job is to help our customers to be successful and deliver the outcomes they...