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Podcast: RadioCycling
Episode: Why can't 2024's most successful team find a bike sponsor?
Description: Road racing’s not just about the biggest races, the biggest names and the biggest teams. While the Giro d’Italia continues and hogs most of the headlines, there's plenty of quality racing going on elsewhere, just with a lesser profile and often less funding too. This leads us to the question: why can’t Britain’s most talented young team get a bike brand on board?That team is Shibden HopeTech Apex, and we hear from its manager, Tim Ferguson. He tells us about their astonishing run of success through the first half of this s...