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Podcast: The Practice of Therapy Podcast
Episode: Mike Zoladkowski | Google Ads: Maximizing ROI for Private Practice | TPOT 331
Description: Mike Zoladkowski is a digital marketing specialist and content marketing specialist with 12+ years of experience in various sectors, including mental health services. He designed and created a therapy business from scratch and grew it to 6 figures in about 2 years. Now, Mike and his wife Monika are helping other therapists in Canada and the US to grow their private practices. In this episode, we talk about the pivotal role of a well-designed website in driving marketing success, complemented by targeted Google Ads campaigns. Mike underscores the importance of mobile-friendliness, concise messaging, and user-friendly design in website optimization. Additionally...