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Podcast: Business School with Sharran Srivatsaa
Episode: How to Build a Massive Audience on Instagram
Description: Instagram is one of the three most popular social media platforms today. What started as a photo and video sharing app has become a powerful marketing tool for social media marketers. With every iteration and tweak to the algorithm and the introduction of new features, businesses had to adapt by implementing new strategies to maintain steady growth. But what defines Instagram growth? For many, it’s the number of followers you have. But to get new followers, you need to have a combination of active engagement, brand exposure, and compelling content. Otherwise, why else would anyone follow you? In to...