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Podcast: TheInquisitor Podcast with Marcus Cauchi
Episode: Helping Your Salespeople Sell More, For More, More Often
Description: Cliff Simon is building a hypergrowth consulting firm in the Salesforce ecosystem. We discuss CRM in all it's glory. Why you need it, what makes it work, why most CRM implementation integrations fail to deliver what matters most - does it help your salespeople to sell more, more often to more customers?
In a frank and unvarnished conversation we explore how to buy and how to sell CRM. We dig into why it usually gets bought for the wrong reasons and is hijacked by the audit functions, overburdens salespeople and managers and is poorly configured so it...