Want to create an interactive transcript for this episode?
Podcast: Music Business Insider Podcast
Episode: The Power of iHeartRadio's Audience Connection with Lisa Worden Alt98.7
Description: 📻 In this insightful episode entitled, "The Power of iHeartRadio's Audience Connection with Lisa Worden" on the Music Business Insider Podcast, we delve into the world of broadcast radio with the expertise of Lisa Worden from iHeartRadio. Lisa, the driving force behind Alt98.7, shares invaluable insights into how broadcast radio maintains its connection with audiences in the digital age. Join us as we explore the strategies and tools Lisa utilizes to understand listener preferences across various platforms. From decoding audience feedback to tackling the challenges of engaging younger demographics, this conversation offers indispensable music industry advice. Tune in to gain a d...