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Podcast: The KIPS Podcast with Tyler Valencia
Episode: Joe Alvarado | Creating Your Voice on YouTube
Description: Connecting with your audience is more than just hitting the record button on your camera and going through the motions of instructing an online workout. One of the unique qualities of YouTube is the ability to identify and speak to your ideal audience member. This might sound different at first, but it helps you to develop your brand and coaching style. In a traditional gym, you are more likely to instruct at popular times when members are available, but on YouTube, you work on speaking to your ideal audience because it helps to develop your channel audience. For example...