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Podcast: Sport for Business
Episode: The Birth of ESA Ireland - Sponsorship Insight from Daragh Persse of The Brand Fans - A Sport for Business Podcast
Description: Let us know what’s on your mindIn today's 75th episode of the show, we are chatting about sponsorship with Daragh Persse, the founder of the Brand Fans and the driving force behind the establishment last week of the European Sponsorship Association or ESA’s first fully-fledged national extension ESA Ireland.Daragh’s credentials in the game are impeccable having worked with Vodafone on GAA, F1 and more, as well as Rights Holders like Arsenal FC, Dublin GAA and many more.We talk about why sponsorship is suc...