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Podcast: Abundant Ever After with Cathy Heller
Episode: Sprinkles Cupcakes Founder Candace Nelson on Raising Your Prices, Branding & Taking the Leap
Description: When you don't feel "ready," how do you take the next step forward? Candace Nelson, cofounder of Sprinkles Cupcakes, Pizzana, executive producer & judge on Netflix's Sugar Rush, and podcast host had checked off all the boxes, only to realize that still didn't guarantee job security or happiness. So she leaned into her love for baking and Sprinkles Cupcakes was born. She returns to the show to teach you how to raise your prices and gain customers, communicate your values and story through branding, stop comparing yourself to everyone else, and bet on yourself.
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