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Podcast: Better Business, Better Life
Episode: EXPERT SPOTLIGHT - Better thinking for a better business: How to become a true authority through thought leadership with Verity Craft - Epis
Description: Verity Craft is an entrepreneur, writer, consultant, speaker (and musical theatre nerd!) based in Auckland, New Zealand. Together with founder Christina Wedgwood, she’s built content agency Intelligent Ink into the experts on thought leadership content in New Zealand.For Verity, there’s nothing better than working with people who are passionate about improving their corner of the world (and nothing worse than random capital letters in the middle of sentences!). Her career has seen her work with hundreds of businesses, brands, and champions of industry who also believe in better – developing and leveraging clients’ expertise into exceptional content...