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Podcast: The Digital Marketing Podcast by Exposure Ninja
Episode: How to Bridge the Gap Between Marketing and Sales
Description: It’s a tale as old as time… For thousands of years, marketing and sales have been arguing. And, even though I talk marketing on this channel, I’ve been on both sides of this coin. I know how much better the results are — and how much happier these teams are — when they get along. And I want the same for you. Sales and marketing think the other hates them and doesn't value their work, meaning they are automatically hostile towards each other. I dispel these rumours in today's...